ZHERO Industrial AI
NGen · NRC-IRAP · Industrial AI Readiness Program

Up to $15,000, reimbursed.

NGen — the industry-led organization behind Canada's Global Innovation Cluster for Advanced Manufacturing — has partnered with NRC-IRAP to cover the professional fees a manufacturer pays for an Industrial AI readiness evaluation and implementation plan. Here is exactly how it works, and what it asks of you.

$15,000

The maximum reimbursed, per manufacturer, for eligible professional fees.

$0

Your net cost when the assessment is priced at the cap, as ours is.

< 500

The employee ceiling. Above it, the program does not apply.

Eligibility Four tests

Whether you qualify comes down to four facts.

There is no scoring, no competitive merit review, and no narrative to write. You either meet these or you do not.

TestRequirementHow it's usually decided
Size Fewer than 500 employees Headcount across Canadian operations. Most SME manufacturers clear this comfortably.
Incorporation Incorporated and operating in Canada Federal or provincial incorporation, with real operations here — not a holding entity.
IRAP eligibility Eligible under NRC-IRAP An incorporated, for-profit Canadian SME with the intent and capacity to innovate.
ITA reference A reference from your local Industrial Technology Advisor The gate most companies have not cleared. See below.
The gate NRC-IRAP

What an ITA is, and why it decides everything.

ITA stands for Industrial Technology Advisor. They are field officers employed by the National Research Council's Industrial Research Assistance Program — usually engineers or operators who have spent a career in industry, each covering a region and a set of sectors.

An ITA meets with companies, learns the business, judges technical and innovation capacity, and is the person who confirms a company is IRAP-eligible. For this program specifically, your application needs a reference from yours. Without it there is no application.

If you already work with an ITA, you are effectively at the front of the queue. If you do not, getting one is free and straightforward — it just takes a little time, which matters when the funds are first-come, first-served.

If you don't have an ITA yet: call NRC-IRAP at 1-877-994-4727 and ask to be connected with an Industrial Technology Advisor for your region. There is no cost and no commitment. Say you are a Canadian manufacturer exploring AI adoption — that is exactly the conversation they exist to have.

We will walk you through this on the eligibility call. It is the single most common reason a manufacturer misses the window.

The process Six steps

From first call to reimbursement.

The order matters — each step depends on the one before it. Steps 1 through 4 are administrative and typically take a few weeks; step 5 is the work.

Step 01

You apply to NGen

You submit your company information and your ITA's reference email through NGen's application form. This is your application, not ours — the manufacturer is the applicant and the recipient of the funds.

Who — You
Needs — ITA reference
Step 02

Providers submit expressions of interest

Your application solicits expressions of interest from AI service providers in NGen's ecosystem. You receive their proposals rather than having to go find anyone.

Who — Providers
Output — EOIs to you
Step 03

You choose your partner

You compare the expressions of interest and select the provider you want to work with. This is entirely your call — NGen does not assign anyone to you.

Who — You
Output — Selection
Step 04

Both parties sign

You and your chosen provider co-sign the application, and it goes to NGen for funding consideration. Successful applicants then conclude a project agreement with NGen.

Who — Both
Output — Project agreement
Step 05

The readiness work happens

The evaluation across managerial, technological, data, and skills readiness, followed by the Industrial AI implementation plan. With us that is four weeks, including an on-site visit and an executive readout. Your sensitive information is covered by an NDA throughout.

Who — Provider
Duration — ~4 weeks
Step 06

Reports filed, costs reimbursed

The completed evaluation and plan are reported to NGen and eligible professional fees are reimbursed, up to $15,000. Final reports are due by December 31, 2026.

Who — Both
Deadline — Dec 31, 2026
Eligible costs What the money buys
Covered

Professional fees for the readiness work

  • The standardized Industrial AI readiness evaluation
  • Development of the Industrial AI implementation plan

That is the scope of the eligible cost. Our $15,000 fee is exactly this work and nothing else, which keeps the claim clean.

Not covered

Anything that comes after the plan

  • Software licences, hardware, or sensors
  • Building or deploying the solutions themselves
  • Ongoing support, hosting, or managed services
  • Internal staff time

Implementation is a separate decision with separate economics. We would rather you hear that now than in week four.

Questions Asked often

Straight answers.

Is this a loan, or does it have to be repaid?

Neither. It is a reimbursement of eligible costs, not a repayable contribution.

What if we conclude we're not ready for AI?

That is a legitimate and common outcome, and it does not affect the funding. The deliverable is an honest evaluation and a plan — the plan can begin with data and process work rather than a model. Knowing the sequence is the value.

Do we have to commit to building anything?

No. The program funds the evaluation and the plan. What you do next is entirely yours, including doing it with someone else or doing it in-house.

How exposed is our data?

An NDA is in place before any plant visit or data access. We work from read-only extracts and interviews wherever possible, and nothing identifying you appears in any public material without written permission.

How long do we have?

Applications are accepted first-come, first-served until the funds are exhausted, and all final reports are due by December 31, 2026. Working backwards from that date with a four-week engagement and a few weeks of administration, the practical window is shorter than the calendar suggests.

Where can we read the program terms ourselves?

On NGen's own site. We would encourage it — everything above is drawn from there.
NGen program page

Next step

Find out in thirty minutes.

We confirm the four eligibility facts, explain the ITA step if you need it, and tell you honestly whether to pursue this.